Balmain collection robbed in the run-up to a fashion show, the designer says

by Filin Gray
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French luxury fashion house Balmain faced a major setback just weeks before Paris Fashion Week as a truck transporting approximately 50 pieces from its highly anticipated 2024 spring-summer collection was hijacked. The incident took place on the route between a Paris airport and Balmain’s headquarters in the French capital. Fortunately, the driver of the lorry was reported safe.

Olivier Rousteing, the creative director of Balmain, expressed his disappointment and frustration in an Instagram post. He revealed that the thieves had seized the vehicle carrying a significant portion of the collection. Rousteing lamented the situation, saying,

“We are redoing everything, but this is so disrespectful.”

Despite the setback, Balmain has confirmed that its Paris Fashion Week show, scheduled for September 27, will proceed as planned. The event is highly anticipated in the fashion world and features prestigious brands like Louis Vuitton, Dior, Chanel, and Hermes. Balmain’s participation in this event is always a highlight for fashion enthusiasts and industry insiders.

Impact on Balmain’s 2024 Spring-Summer Collection

A spokesperson for Balmain confirmed that the robbery incident is currently under investigation but declined to provide further details.

Balmain is renowned for its luxurious and high-end fashion creations, and its runway presentations are eagerly awaited by fashion aficionados. The house is known for its innovative and bold designs, and its collections often set trends in the industry.

Balmain is currently under the ownership of Mayhoola, an investment entity backed by the royal family of Qatar. The fashion house has a rich history and is celebrated for its influence on contemporary fashion, combining elegance with a touch of edginess. Despite this unfortunate incident, Balmain is determined to continue its tradition of delivering spectacular runway shows during Paris Fashion Week.

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